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October 18, 2019

"Imagine One Asia" Announced as Games' Slogan

News

The Games' slogan was decided on at the Third Executive Board Meeting held on October 18 at Iris Aichi (Naka Ward, Nagoya City).

Slogan Objectives

The organizers claim that sports has a power to bring people together beyond the barriers of language, culture and nationality.
They hope that Aichi-Nagoya 2026 Asian Games will be the opportunity for every people in Asia to be able to imagine their own ‘ONE ASIA’ with the power of sports so that the ties among the people in Asia will be strengthen and they can forward to the bright future.

Comments from slogan creator Waka Sakamoto

As products and services rapidly become more diverse, there is a need for all of us to "naturally come together as one." Through the unique power of sports, each of us can envision what "One Asia" might look like. My hope is that this broader concept will continue to develop, free from issues of language or race.

<Profile of Waka Sakamoto>

Copywriter/Representative of Cotori LLC Major works include "Ikuze, Tohoku" (East Japan Railway Company) and "Karada ni, Peace. Calpis" (CALPIS Co., Ltd.). Sakamoto also originated the name of electronic money card "WAON" (AEON Co. Ltd.), and has experience creating catchphrases, slogans, and product names for numerous other companies.

20th Asian Games (Slogan Selection Committee Members)

[Selection Committee Chairman]
Masaaki Hiromura (Representative of Hiromura Design Office/Graphic Designer)
[Selection Committee Members (following the Japanese syllabary)]
Keisuke Kitagawa (Professor in the Graduate School of Engineering at Nagoya Institute of Technology/Architect)
Risa Tanaka (President of The Graduate School of Project Design/Executive Vice President of Sendenkaigi Co., Ltd.)
Shinichi Fukusato (One Sky Inc./Creative Director)
Kiyomi Yano (Entertainer/Calligrapher)

About the Call for the Games' Emblem Design

From noon on October 19 (Sat.), submissions will open for emblem designs based around the Games' slogan. For details regarding the submission of emblem designs, please see the URL below.
URL:https://www.ag2026-emblem.org